The Lion King franchise is based upon the classic animation film “The Lion King” of 1994. Due to the overwhelming success Disney released several direct-to-video sequels (1998: “The Lion King 2 – Simba’s Pride”, 2004: “The Lion King 3 –Hakuna Matata“), and a spin-off television series in 1995 “The Lion King’s Timon & Pumbaa“. After many years in the Disney Strong Room, the film will see its diamond release on DVD and for the first time on Blu-ray in autumn 2011. What is more, The Lion King Musical celebrates its 10th stage anniversary in Hamburg. In addition to large-scale marketing activities in 2011 new licensed products are already in development. The free TV debuts of “The Lion King 1-3” will give new impulse in 2012.

• Cute animals
• African desert, veldt, safari
• The circle of life
• Successful long-term franchise by Walt Disney Company
• Most successful Home Entertainment release of all times (more than 65 million copies sold worldwide)
• Most successful re-release of all times (more than 300 000 DVDs in October 2003)
• Strong-selling sequels (The Lion King 2: Simba (1998) and The Lion King 3 (2004))
Fans can hardly wait for the Diamond Release!
• Since the debut in 2001 the exceptional musical breaks all visitors’ records at their exclusive stage in Hamburg and inspired more than 6 million visitors