Learning on an equal footing

Everyone knows the little blue elephant from “The Show with the Mouse” that was given its own program in 2007. “The Show with the Elephant” is conceived specially for beginning TV viewers at preschool age. “Come discover things with us!” is the motto of the program, in which the Elephant arouses children’s creative curiosity and takes them on a journey of discovery through its colorful, exciting everyday world. Innovative aspects of the program like the “parent ticker” and the interactive address by prominent hosts set this format apart.