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Property Description
NameP1
B2B InfoRights, Agencies,Licensees
OriginNightclub and Disco
Target Group18 bis 45 jährige Frauen und Männer mit einer Orientierung zu Lifestyle und einer erhöhten Ausgabebereitschaft
Web Sitewww.p1-club.de
Description:

We own the night!
P1 represents the most successful and sought-after address in the German club scene. The epitome of exclusiveness, extra-ordinary night life, and urban lifestyle. Outstanding events and activities define the image of P1. The guest list includes big names like Mick Jagger and Paris Hilton! Munich’s classic and legendary night club looks back on more than 60 years of night life history. P1 Club – the number one club for more than 60 years!

Positioning and USP
The P1 label fuels desires and promises affiliation to an exclusive world of successful and prominent people.